La PymeDigital Marketing
Services

Everything a local business needs to be found — and chosen.

Six focused services, each priced transparently, each measured against outcomes that matter to your bottom line.

Home / Services

Local SEO strategy
01 · Local SEO

Rank in the Google & Bing 3-pack

The map pack drives 44% of all clicks on local search results. We help you own it through Google Business Profile optimization, Bing Places verification, structured citations across 60+ directories, and locally-relevant content that Google's algorithm actually rewards.

  • Complete Google Business Profile & Bing Places setup
  • NAP citation cleanup across major U.S. directories
  • Local landing pages for every service & neighborhood
  • Monthly ranking reports for your target keywords
Search advertising analytics
02 · Search Advertising

Microsoft Ads & Google Ads that don't waste money

Microsoft Advertising reaches 724 million unique searchers a month — often at a fraction of Google's cost per click. We build tight, geo-fenced campaigns with negative keyword hygiene, dedicated landing pages, and full conversion tracking so every dollar is accountable.

  • Microsoft Advertising audits & account rebuilds
  • Google Ads Search, Performance Max and Local campaigns
  • Landing page conversion optimization
  • Call tracking & offline conversion import
Website optimization
03 · Website Optimization

Fast, accessible, conversion-focused

A slow site is a leaky bucket. We audit your Core Web Vitals, restructure content around user intent, and ship the technical fixes that move Lighthouse scores — and phone calls — in the right direction.

  • Core Web Vitals & PageSpeed remediation
  • Mobile-first UX and accessibility (WCAG 2.2 AA)
  • Structured data (LocalBusiness, FAQ, Review)
  • Ongoing A/B testing on conversion elements
04 · Reputation

Reviews you deserve, ethically earned

We help you build a repeatable process for asking happy customers to leave reviews on Google, Yelp, Facebook and industry-specific platforms — and respond to every one, positive or negative, within 24 hours.

  • ✓ Review request automation via SMS & email
  • ✓ Response templates that sound human
  • ✓ Sentiment monitoring & monthly reporting
05 · Analytics

Reports you actually read

Every month you get a live dashboard plus a 2-page written summary in plain English: what worked, what didn't, and what we're doing about it next month.

  • ✓ GA4 & Microsoft Clarity setup
  • ✓ Call & form tracking with source attribution
  • ✓ Quarterly strategy reviews with the owner
Business owner using tablet
06 · Content

Editorial content, augmented by AI — not replaced by it

Every article, service page and local guide we publish is planned by a strategist, drafted with human insight, and refined using AI tools that check for clarity, factual accuracy, and search intent alignment. The result reads like it was written by someone who actually knows your industry — because it was.

  • Neighborhood & service area landing pages
  • Long-form blog articles targeting real search intent
  • FAQ schema markup for AI Overviews & Bing Copilot
  • Quarterly content calendar aligned to your busy season
How we work

A four-step engagement, start to first result

Discovery & audit

A 30-day deep dive: interviews with you and your team, competitor mapping, and a written audit of every touchpoint on Google, Bing and Apple.

Strategy blueprint

We deliver a 6-month roadmap with clear priorities, monthly milestones, and honest expectations for when you'll see results.

Build & launch

Our team executes — new pages, verified profiles, ad accounts, tracking. You approve everything before it goes live.

Report, refine, repeat

Monthly reporting, quarterly reviews. What worked gets doubled down. What didn't gets cut. Simple.